source:pogo pin release time:2022-02-17 Article author:sznbone Popular:POGO PIN
1. Threat of new entrants
board-to-board pogopin connector is an indispensable and important accessory in products and equipment. Its procurement ratio in many product applications has exceeded 8% of the total procurement cost, which is an important guarantee for product quality and safety. Moreover, compared with other key devices, pogopin connector products have a wider range of options and a larger space for local procurement, so the barriers to industry entry are not high. Product differentiation advantages and economies of scale are barriers to entry, but there are no special requirements for sales channels, capital requirements, switching costs, and cost advantages. However, the vitality of the pogopin connector market and the high growth potential of the communications industry in railways, energy, machinery and other industries are attracting more and more new entrants.
2. The threat of alternatives
The main alternative to pogopin connectors is terminal blocks. For the mid-to-high-end market, pogopin connectors are hardly threatened by alternative products. Pogopin connectors themselves are developed from terminal blocks for the purpose of convenient and fast error-free insertion and removal. In the low-end market, pogopin connectors are more susceptible to threats from alternatives. When buyers are under cost pressure, they will choose pogopin connectors of average quality and low prices.
3. The buyer’s bargaining power
The purchasers of pogopin connectors are manufacturers of products and equipment, and the concentration of purchasers is very high: the products purchased by buyers from this industry account for about 10% of their total costs; the standardization degree of purchasers from this industry is increasing : Buyers’ profitability declines; buyers have the ability to conduct backward integration; the information of both parties is more transparent; therefore, all of these make buyers’ bargaining power stronger and stronger.
Fourth, the supplier’s bargaining power
Pogopin connector suppliers include aluminum, copper, silver, gold, etc., engineering plastics and other raw material suppliers. The vendor industry is more concentrated and standardized; the buyer’s transaction volume is large, and the product difference is small; the cost of switching to a seller is relatively small; the possibility of forward integration is relatively small; the information between the two parties is quite transparent; in general, the seller’s bargaining power Weak, existing companies still have considerable profit margins between buyers and sellers.
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